Within the impressive figures are 400 million users from India alone. An estimated 2 Billion people per month use it worldwide. Today, WhatsApp is the single most popular messaging app in the world. If anything, regular WhatsApp is a peer-to-peer messaging platform while the WhatsApp business version is cut out for small businesses to engage with patrons and keep track of interactive conversations.
Besides, the business account cannot be substituted with a regular WhatsApp account unless you swap the account type. Moreover, these accounts can’t be strangers pulled off from the segmented marketing lists. For instance, the maximum number of accounts to which you can broadcast messages are capped at 256. WhatsApp Business allows reply automation, programming predetermined messages, and much more within a template to handle the after-hours inquiry.Ĭoming to regular WhatsApp, it’s no different from the Business version in certain ways. If you’re on your customer’s recent contact list or their phone book, you’d be able to nudge them with product links or notifications about an open order. So you can’t broadcast messages to any more people than you can with a regular WhatsApp. It is a free, hyperlocal small business tool for businesses to engage specific accounts or groups having something in common. WhatsApp Business is not another marketing blitzkrieg for spray and pray messages. Before we tell you what is the difference between WhatsApp and WhatsApp Business, let’s get into a quick introduction.
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